No. 57 Flowers
Logo & identity
A commissioned to design a logo for a small flower arranging business that uses home-grown cut-flowers.
The logo is inspired by postal stamps, as well as lino printing. In times when people are distanced from loved ones, giving flowers is an act of connection and empathy in lieu of physical contact, much like sending cards by post. Furthermore, the distinctive stamp-border shape makes the logo ideal for being made into a block stamp for easy and low-cost replication.
Concept for how the logo could look should the business expand to sell some of the honey from the growing number of hives around the garden and farm.
